Understanding the Costs of Data

If you've been using computers for a while, then there has probably been at least one point in your life that you've lost data. Maybe it was something you were working on when your computer crashed, or maybe a disk failure wiped out some data. Does this bring back memories of frustration and angst?

It's very time consuming and expensive to replace lost data in a work environment. Even a small amount of data loss can mean huge problems for businesses. For example, sales leads, prospects, and client data are extremely difficult to replace. On average, it takes 19 days and costs $17,000 to retype 20 megabytes of sales data. With numbers like that, you're looking at hundreds of thousands of dollars per gig of lost data, not to mention the time it would take to manually restore it.

When a hard drive fails, there is a small chance it can be recovered by a complicated forensic procedure that is time consuming and expensive. The larger the capacity of your hard drive and the more data on it, the more expensive the recovery process is. Depending on the problem with your hard drive, it's possible only partial data can be recovered, so you would be paying a lot of money out of pocket and gambling whether what you get back is of any value.

Don't gamble your company data. It's the difference between running your business normally tomorrow or needing to scramble for the next several weeks without data, trying to recover and rebuild what you can. It's the difference between profit and loss. Business owners need to lose sleep over whether or not their data is backed up properly.

Fortunately, data backup can become so automated that you don't need to worry about it, and so easy to test that you can sleep well at night when you do worry about it. Give Motor City Technology a call today at (248) 737-7920 to discuss how to implement a disaster recovery solution.

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Joshua Van Berkum is passionate about embracing the positive change that technology brings to small businesses. Having been in the "technology trenches" for years, as well as owning his own business for 15 years, Joshua is equipped with the patience and know-how that it takes to make technology decisions carefully and implement proper plans quickly. Still learning and always adapting, Joshua is continually striving to grow his customers' businesses through innovation, while ensuring his client's return on their technology investment.

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Guest Wednesday, 23 April 2014